Web Analytics Wednesday was a huge success. Kudos to Patrick Glinski for setting it up, and hats off to Coremetrics for actually sponsoring the event.
I had a particularly good time talking with June Li from ClickInsight and Mike Sukmanowsky from Rogers, among many others.
Here's the vexing problem that came up last night:
Why are Canadians so reluctant to embrace data driven strategy?
Is there something cultural about us? Is there something in our DNA that makes us inherently skeptical of a marketing science approach? Is there something in our school system that turns people off and away from statistics? What's the deal there?
And what's the deal with airline food? Do they call it food?